Sapulpa bug/pest control by Bulwark Exterminating

Let the Local Service Area Tournament Begin!

New to your LBL as of TODAY: Service Areas and Location Settings!

My Fist Reaction:

WOW!!!!! YEAH!!!! SWEEEEEEEEEEEEEEEEEEEEEEET!!! … it’s about TIME!

Every chance I had to communicate with someone from google maps I squeek the wheel of, “so when are you going to offer service areas?”  Annoying? Yes. But necessary.  ….So Thanks for listening.

So what does this really mean?

Hopefully this will mean that we are not competing for map positions in all of our service areas.  Whether that is the case or not is a different story.  I believe that they came up the most accurate reason to provide a result by a service area.  “Do customers come to you or do you go to the customer?”

Restaurants, shopping centers, UPS stores, all have customers that go to them.  Pest control companies, plumbers, pool guys, all go the their customers.  That is the perfect qualifier or whether or not you should be in a service area class or a location class.  Minus the fact that some restaurants will offer both delivery and sit down.  But do you want to be a delivery company or a dine in.  Your call.  For my business this new classification is wonderful. Bravo, google.

So how is this going to work?  How are they going to determine who is best fit in the service area?  I would assume that traffic to the businesses website will play a factor.  Searches on that business by IP address will play a factor.  And yes, I imagine that your location will still play a factor.  Especially when all else is equal.

The good news for Google is that all of the Sapulpa experts out there will stop telling companies to spam the maps with fake addresses to be considered local.  The bad news for local smaller companies will be that they are once again put on a platform where they are competing in a division A game, not in a location driven division C game.  The good news for the users is that hopefully the users will get more qualified choices instead of Pop Shop’s ABC.  And as Google sees it, the happier the users are with their experience the better off Google will be.

Plus this puts Google in a whole new realm of Local Business.  Yahoo doesn’t offer this and their maps are littered with bad information even after offering a “featured/paid listing”.  Bing doesn’t offer this.  Google is King of the internet local world. I can’t wait to see when Google offers their own mobile-map-app that allows rating and check-in.  I have no doubt that they will be buying one soon or creating one of their own soon enough.

Pest Control exterminates pest that can harm your residence and hurt your serene atmosphere . Get rid of pests . Get rid of roaches . Get rid of all your pests with our Sapulpa pest control services. Bulwark is the most reviewed Sapulpa exterminator in all of Sapulpa, OK. Serving the entire Tulsa metro area with hundreds of Tulsa homes trusting our family for pest control.
Family pest control services for all you Sapulpa, OK exterminating needs. Call today for local Sapulpa pest control service!

Read the original post:
Google Maps LBL Offers Service Area and Location Setting

http://www.verticalmeasures.com/expert-interviews/content-strategy-interview-with-expert-lawrence-coburn-2010/

I like some of what it said here. It seems that Lawrence has his game plan worked out and moving well for him. Rateitall.com is a goldmine of an idea. However, I do disagree with a couple of things.

1- Content is for google first. So do I write content to be found or do I write content to convert sales? The problem with mass media is that it is ignored by the masses. If my content is written to get more visitors then great, but I would prefer more sales. I am split on this, as you have to get traffic to get online sales, but you still want to keep the real focus and vision in mind when right content. What’s that about a cart getting a head of a horse? Or a horse pulling an empty cart?

2- Who doesn’t like to win an award? – I could care less if you gave me the noble peace prize at this point. Why? Because of its past winners it has come to mean nothing to me. An award giving out of flattery is meaningless. Of course, I do like awards that carry a real value. And yes, everyone wants to be appreciated so if the award means something, then great otherwise, handing me a Trojan horse isn’t going to get you very far.

Originally posted as a comment
by thos003
on Vertical Measures using DISQUS.

Insect Control solves pest that can harm your sanctuary and ruin your comfort . Get rid of spiders . Get rid of spiders . Get rid of all your pests with our Sapulpa pest control services. Bulwark is the most reviewed Sapulpa exterminator in all of Sapulpa, OK. Serving the entire Tulsa metro area with hundreds of Tulsa homes trusting our family for pest control.
Family pest control company for all you Sapulpa, OK pest control needs. Get scheduled for a Sapulpa pest control treatment today!

The rest is here:
Commented on “Vertical Measures”

Social Content is now hitting the first page of Google… in Beta.

My Social Circle – My Social Content

Searching the net today for my placement and competitor comparison I found a spammer, so I logged in to vote the guy down. Of course, I have often wondered what that little voting button really does for me. Well, I don’t believe it does much to try and vote spammers off the first page of google. It seems totally ridiculous that a wordpress blog with no content and a huge banner image stating “Rent this Domain” ranks on the first page simply because of an exact match. But that’s off topic. So here is the big news….

My Social Circle – My Social Content

Ranking number 10 on the first page of google is “Social Content”. Your Social circle and social content are created by users you have associated with in your gmail account.  Or users in your twitter account that you’ve associated with your profile.  You can login into your social network and see where the data is coming from.

Your friends vote on pages they like.  If that page is associated to your search then those positive votes are shown on the first page of the SERPS.  Check out the image above for the google search results on “Pest Control Mesa“.  How nice.  My friends are making recommendations for me and I didn’t even have to ask them.

Side Note- Recently heard that 64% of housewives look to friends for recommendations on services…. not sure how accurate that is but it sounds pretty close. =)

So I pulled up my wife’s gmail account…. Did a search for “Pest Control Phoenix” and got this in my social section:

So how does this work?  Well since I happen to know the guy that created the top link, I also happen to know that he voted up that content.  So all those votes that you can add for a website that seemed worthless… ???

What does this mean for Sapulpa?

Fewer first page positions. The organics are down to 9 positions of organic content to fight for on the first page of google if the googler is logged in.  And just an FYI for the SEM team… Positions 7 through 10 get about the same number of clicks as all of your PPCs.  So yes, that number 10 spot still holds value.  My fellow partner in crime said, “So how do we get our results to show up there?”  The answer: “GET SOME FRIENDS.”

Google wants real users.  They want real people.  Google began by building the a machine that did all the work for them.  Now they have such a huge array of products that they use live “Human Testing.”  Login, plugin, and let google tap your brain through your little fingers.

Give them free stuff, like free cheese sitting on a mouse trap. Free email. Free blog space.  Free photo space.  And once they are plugged into the matrix we’ve got em.  And the beauty of it is that they won’t want to leave!

…..And that my little friend Pinky is how google is going to Rule the World.

Insect Control cures pest that can destroy your residence and destroy your tranquil dwelling . Get rid of bugs. Get rid of insects . Get rid of all your pests with our Sapulpa pest control services. Bulwark is the most reviewed Sapulpa exterminator in all of Sapulpa, OK. Serving the entire Tulsa metro area with hundreds of Tulsa homes trusting our family for pest control.
Small enough to care, but Big enough to do it right. Get scheduled for a Sapulpa pest control treatment today!

Here is the original post:
My Social Circle/Content in Google Results

Why are they different?

If the language is the same, and the text link is the same then why are the QR-Codes Different?

I am convinced that QR-Codes are passing on more information then you realize.

While some may say that it is simply a generator difference, I am not convinced.  Each QR-Code is readable by quickmark, and apparently contains the exact same URL.  But when generating a new QR-Code from existing QR- codes the offspring is unique.  So the only conclusion we do have is that the generators are marking the code by who generated it, and subsequently the quickmark generator is passing on something from the first generator. …So far the time stamp theory has proven negative.

QR Code Generator Tested

QucikMark – iphone

zxing.appspot.com

zxing.appspot.com

Images of QR-Codes and the subsequent matings of QR-Code Generators.

We will call this one big papa as this spurred the research…

Bulwark is a Favorite Place Decal with Google Maps QR-Code

The text link generated by this QR-Code is : http://google.com/m/place?georestrict=input_srcid%3A6a8383041e7e4ce8 according to QuickMark (Big mama).  Quickmark then provides an option to re-create this QR-Code….

Recreated Googel QR-Code with Quickmark

Yes… they are different… but they carry the same url.  So Big Daddy and Big Momma are produced a new baby.

Here is Big Mama’s DNA of the same text/link as generated by big Momma:

Typed into QuickMark QR-Code

Different.

So lets test the text link with an online generator… Number one in the SERP for QR-Code Generator was.. qrcode.kaywa.com

QR-Code generated qrcode.kaywa.com by of Google's QR-Code

No surprise at this point but this is….. Different.

And now if you scan qrcode.kaywa.com (sample #1) with #QuickMark and hit the create button…

Big Momma and kaywa.com's baby

Different… yet the same text/link…?

Next Generator on the search engine zxing.appspot.com:

zxing.appspot.com/generator/

And offspring between QuickMark and Zxing:

New baby of Quick Mark and Zxing

Time stamp???? No.  Here is recreation 2 of big daddy and big momma 30 minutes later apart.

Twin delivered 30 minutes later.

Summary

While the intended information is the same, link/text, the QR-Codes are clearly different based on how they are generated.  It seems to me that they must be passing on additional information.  To what end or what information I cannot say.  I am not going to accuse quickmark as being the mother of all whores or Google as being the anti-christ.  Although it is amusing that if this were true.. quick “Mark” could easily be the “Mark of the Beast” if google, which is a number, is indeed the “Beast”.  How many zeros in a google???  Was that 666??? Just kidding!

Feed the beast!

Can someone give me a viable explanation as to why these QR-Codes are different?  What information is really being passed on?

Bug Control helps reduce pest that can ruin your home and bother your peace of mind . Get rid of pests . Get rid of cockroaches . Get rid of all your pests with our Sapulpa pest control services. Bulwark is the most reviewed Sapulpa exterminator in all of Sapulpa, OK. Serving the entire Tulsa metro area with hundreds of Tulsa homes trusting our family for pest control.
Your local Sapulpa exterminators that are highly recommended on Google. Call our family pest control service today!

Go here to see the original:
QR-Codes -Hidden Information? What are they really saying?

Why are they different?

If the language is the same, and the text link is the same then why are the QR-Codes Different?

I am convinced that QR-Codes are passing on more information then you realize.

While some may say that it is simply a generator difference, I am not convinced.  Each QR-Code is readable by quickmark, and apparently contains the exact same URL.  But when generating a new QR-Code from existing QR- codes the offspring is unique.  So the only conclusion we do have is that the generators are marking the code by who generated it, and subsequently the quickmark generator is passing on something from the first generator. …So far the time stamp theory has proven negative.

QR Code Generators Tested

QucikMark – iphone

qrcode.kaywa.com

zxing.appspot.com

Images of QR-Codes and the subsequent matings of QR-Code Generators.

We will call this one big papa as this spurred the research…

Bulwark is a Favorite Place Decal with Google Maps QR-Code

The text link generated by this QR-Code is : http://google.com/m/place?georestrict=input_srcid%3A6a8383041e7e4ce8 according to QuickMark (Big mama).  Quickmark then provides an option to re-create this QR-Code….

Recreated Googel QR-Code with Quickmark

Yes… they are different… but they carry the same url.  So Big Daddy and Big Momma are produced a new baby.

Here is Big Mama’s DNA of the same text/link as generated by big quickmark on direct input:

Typed into QuickMark QR-Code

Different.

So lets test the text link with an online generator… Number one in the SERP for QR-Code Generator was.. qrcode.kaywa.com

QR-Code generated qrcode.kaywa.com by of Google's QR-Code

No surprise at this point but this is….. Different.

And now if you scan qrcode.kaywa.com (sample #1) with #QuickMark and hit the create button…

Big Momma and kaywa.com's baby

Different… yet the same text/link…?

Next Generator on the search engine zxing.appspot.com:

zxing.appspot.com/generator/

And offspring between QuickMark and Zxing:

New baby of Quick Mark and Zxing

Time stamp???? No.  Here is recreation 2 of big daddy and big momma 30 minutes apart.

Twin delivered 30 minutes later.

Summary

While the intended information is the same, link/text, the QR-Codes are clearly different based on how they are generated.  It seems to me that they must be passing on additional information.  To what end or what information I cannot say.  I am not going to accuse quickmark as being the mother of all whores or Google as being the anti-christ.  Although it is amusing that if this were true.. quick “Mark” could easily be the “Mark of the Beast” if google, which is a number, is indeed the “Beast”.  How many zeros in a google???  Was that 666??? Just kidding!

Feed the beast!

Can someone give me a viable explanation as to why these QR-Codes are different?  What information is being passed on?

Insect Control controls pest that can ruin your home and wreck your tranquil dwelling . Get rid of bugs. Get rid of pests . Get rid of all your pests with our Sapulpa pest control services. Bulwark is the most reviewed Sapulpa exterminator in all of Sapulpa, OK. Serving the entire Tulsa metro area with hundreds of Tulsa homes trusting our family for pest control.
Your local Sapulpa exterminators that are highly recommended on Google. Call today for local Sapulpa pest control service!

Go here to read the rest:
QR-Codes -Hidden Information? Unique Codes per Generator?

New to Google local business center…

So google wants to be updated? Whatever for…???

This new feature is going to force… umm… allow you to be more interactive with google and your customers.  Absolutely a great tool for local restaurants, clubs, and such.  Still a good tool for services, as you can run promotions and events here.  What google is asking for is interaction.  What they want is your time… and time is money.

Great tool to add to your onslaught of Google Maps.

On the down side…

Here is a glimpse of the the before and after Google maps recent service area changes.

Google had results by service area… and then they didn't

So this is a shot of my trend… what happened?

Google changed their results to show service companies by the service area… My Phoenix pest control location, which is located in metro Phoenix but addressed in Peoria AZ, was granted the service area of Phoenix.  So if you searched Phoenix Pest Control, Bulwark showed up in the maps.  Yahoo!….. (no pun intended)…. And google then snatches it away almost as quickly has they had given it… #fail

So now they are back to only listing businesses addressed in the city searched… a search for Austin pest control shows only locations within the city of Austin…. urghh.  I mean I love it in Austin, as we rank #3 but I am not about to buy up property within every city limit to land in the maps.

The Awkward Google Map Dance Continues….

So you know when you are walking down a semi crowded corridor and you end up face to face with someone going the other direction, and then you do this little shuffle left to right to left… feeling awkward… and hoping the dance will end as you each establish which way you are going to take…. Here in lies the Awkward Google Maps Dance…

On using an employees address that works a route from his home… Matt Cutts… “Grey hat.  How can we let guys that work from home do it and not a legit business?”

Google stance on P.O. Boxes… “NO!”

On getting a mailing address in the city… the Fishkin… “Setting up a DBA and a mailing address is totally legit white hat. Its like getting .AU to do “local” business with the Aussies. I don’t see a problem with that.”

So the mixed messages…. Left… Right… Left… the Awkward Google Dance Continues.

Insect Control cures pest that can destroy your property and spoil your peace of mind . Get rid of home invaders . Get rid of unwanted guests. Get rid of all your pests with our Sapulpa pest control services. Bulwark is the most reviewed Sapulpa exterminator in all of Sapulpa, OK. Serving the entire Tulsa metro area with hundreds of Tulsa homes trusting our family for pest control.
Your local Sapulpa exterminators that are highly recommended on Google. Get scheduled for a Sapulpa pest control treatment today!

Follow this link:
Post to your Place in Google Maps!

Insect Control eliminates pest that can hurt your home and ruin your spotless environment . Get rid of bugs. Get rid of pests . Get rid of all your pests with our Sapulpa pest control services. Bulwark is the most reviewed Sapulpa exterminator in all of Sapulpa, OK. Serving the entire Tulsa metro area with hundreds of Tulsa homes trusting our family for pest control.
Family pest control services for all you Sapulpa, OK exterminating needs. Call today for local Sapulpa pest control service!

Continue reading here:
Google maps or should I say SUPERMAP!

Need some help here… no thoughts come to mind.

I am at a loss of words for what to put in this photo above.

“OH PLEASE STOP… NO REALLY… YOU ARE IN THE WAY”

“YOUR NOT A FAVORITE PLACE, BUT THEY ARE!”

Oh… No.. The paparazzi finally found me! Please stop!

Now showing on google maps.

Get a load of this guy! Its not him its the google maps they are after! Local hot spots are becoming hotter as google maps dons businesses with “We’re a Favorite Place on Google.” Okay… maybe not this hot.

Please give me your ideas on what to say or which one you like better.  Thanks!

Insect Control controls pest that can destroy your house and bother your comfort . Get rid of spiders . Get rid of spiders . Get rid of all your pests with our Sapulpa pest control services. Bulwark is the most reviewed Sapulpa exterminator in all of Sapulpa, OK. Serving the entire Tulsa metro area with hundreds of Tulsa homes trusting our family for pest control.
Your local Sapulpa exterminators that are highly recommended on Google. Get scheduled for a Sapulpa pest control treatment today!

Read more:
The paparazzi finally found me!

****UPDATE****

Apparently the “reviews by a Google user” was a glitch in the system.  My guess it was caused while they were migrating or integrating their databases.  Other glitches on Dec. 7th, 2009 included the same results showing up twice…

But they have seemed to fix that as well.

New to the scene as of Dec. 7th, 2009 are the live results…

Live search only works for “trendy” topics… Does not work for pest control. =(

Yes… just go to google and seach Tiger Woods.  You can see it live right now.

But Google Local Map Results are still struggling with Glitches Galore!

So a few posts ago I noted google expanding its map results to cover service areas of companies that come to you… (i.e. pest control).  But this new roll out still has a long way to go.  Charlotte, for example is showing results for Rock Hill, SC.  And there are even more problems with google maps when trying to sort their listings in Charlotte by customer reviews.  Check out the glitch in google maps for pest control companies when you search Charlotte Pest Control and try filtering by 4 stars or better… Bulwark Exterminating a Charlotte Pest Control Company… 5 stars… not found.  And it’s not just pest control, it’s local Charlotte resturants as well.  4 stars and up…. gives you a 3 star restaurant Bricktop’s Restaurant ‎ but not a 4 star restuarant Jaipur Indian Restaurant

Hmmm…. Hopefully this will all be fixed with the New Year’s update.

See other google glitchs… http://www.davidnaylor.co.uk/google-caffeine-and-Sapulpa.html

Thanks for everyone’s feedback!

Pest Control controls pest that can raze your property and bother your tranquil dwelling . Get rid of bugs. Get rid of ants. Get rid of all your pests with our Sapulpa pest control services. Bulwark is the most reviewed Sapulpa exterminator in all of Sapulpa, OK. Serving the entire Tulsa metro area with hundreds of Tulsa homes trusting our family for pest control.
Your local Sapulpa exterminators that are highly recommended on Google. Call today for local Sapulpa pest control service!

The rest is here:
“Reviews by Google User” Only a Glitch

Insect Control eliminates pest that can harm your sanctuary and damage your spotless environment . Get rid of pests . Get rid of ants. Get rid of all your pests with our Sapulpa pest control services. Bulwark is the most reviewed Sapulpa exterminator in all of Sapulpa, OK. Serving the entire Tulsa metro area with hundreds of Tulsa homes trusting our family for pest control.
Local family pest control services. Call today for local Sapulpa pest control service!

View post:
Reviews By A Google User…